Bridging Brands to Global Success

About Us

Valence is the go‑to company for vision, strategy, action, and implementation. We don’t just help brands grow, we build them from the ground up.

Whether you're launching a new product or scaling an established brand, we provide the infrastructure, strategy, and execution needed to turn vision into success.

Inspired by the concept of "valence"—the power to connect, react, and expand—we create the foundations that enable brands to thrive in both retail and e-commerce

Our Services

We provide end-to-end solutions that take brands from concept to category leader. Our expertise is structured into four key areas: Brand Creation, Brand Infrastructure, Market Expansion, and Growth Optimisation—ensuring that every stage of your brand’s journey is built for success.

Brand Creation

We craft brands that resonate, disrupt, and scale.

  • Brand Strategy & Positioning – Defining your unique value proposition, audience, and competitive edge.

  • Product Development & Formulation – Creating innovative, high-quality products tailored for your market.

  • Packaging Design & Production – Crafting visually compelling and retailer-ready packaging solutions.

  • Manufacturing & Sourcing – Connecting you with the right suppliers for cost-effective, scalable production.

  • Go-To-Market Strategy – Building the roadmap for a successful launch across retail and e-commerce.

Market Expansion

We provide the roadmap and execution to successfully enter and scale in new markets.

  • Retail Strategy & Placement – Securing partnerships with major retailers and specialist stores.

  • E-commerce Expansion – Scaling across platforms like Amazon, Tesco, and international marketplaces.

  • Global Market Entry – Navigating international regulations, logistics, and localisation strategies.

  • Wholesale & Distribution Partnerships – Connecting brands with key retail buyers and distributors.

  • Cross-Border Fulfilment – Managing international shipping, duties, and localised logistics.

Brand Infrastructure

We build the operational backbone brands need to thrive in retail and e-commerce.

  • Third-Party Logistics (3PL) Management – Streamlining warehousing, fulfilment, and last-mile delivery.

  • Supply Chain Optimisation – Ensuring efficiency from sourcing to distribution.

  • Retail Readiness & Compliance – Meeting retailer requirements and regulatory standards.

  • Inventory & Demand Planning – Data-driven forecasting to prevent stockouts and overages.

  • DTC & Marketplace Integration – Seamless backend setup for Shopify, Amazon, and global marketplaces.

Growth Optimisation

We go beyond logistics, ensuring brands maximise their impact through strategic marketing and sales acceleration.

  • Omnichannel Growth Strategy – Unifying online and offline sales for seamless customer experiences.

  • Retail & E-commerce Performance Analytics – Leveraging data to optimise sales and profitability.

  • Brand Positioning & Storytelling – Crafting compelling narratives to enhance brand equity.

  • Retail & Digital Marketing Support – Driving customer acquisition through paid media, influencer marketing, and in-store activations.

  • Conversion Rate Optimisation (CRO) – Improving product page performance and increasing sales.

Contact Us

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